My month-long experiment with Facebook ads may be at an end. Here’s the story so far: Restarting Facebook ads 2 weeks in 3 weeks in In summary – a month back I read Michael Cooper’s book about Facebook ads, which focused heavily on the essential importance of getting good book readthrough in order to make a profit, and decided I wanted to give it a real go. Now I have. I pushed book 1 in the 9-book Last Mayor zombie series and book 1 in the 2-book epic fantasy Ignifer Cycle. I experimented with ad copy, ad images and targeting. …
