How Do You Optimize Social Media for a Competitive Edge

#Sales will always be about #relationships#Socialselling allows you to open any door, even virtually. What you do to stay top of mind and nurture the relationship matters most.

Sysco‘s Matthew K. Berra joins Biyork Canada‘s Jon Kronemeyer and Microsoft‘s Carson V. Heady to discuss.

You can control quality, quantity and consistency of outreach; those who do it best find a unique voice and prioritize meaningful connection.

Even in a pandemic with strictly virtual selling, people are #connecting globally for important conversations.

Video and #LinkedIn voice messages enable a personal touch, a unique approach to #personalbranding.

There is no time like the present to flex and develop this new muscle.